The Seen - Creative design based in Stourbridge, West Midlands, UK

The Seen - Creative design based in Stourbridge, West Midlands, UK
Disciplines - Branding, Art Direction, Graphic Design, Illustration, Photography, Website design
Products and Services - Annual reports, Branding, Brochures, Copywriting, Corporate Identity, Editorial design, Packaging, Presentation products, Print management, POS material, Motion graphics, Website design

HOME / NEWS / Drayson Racing, Formula E Team branding
Drayson Racing Formula E Team branding, creative design by The Seen
Drayson Racing Formula E Team website design, creative design by The Seen
Drayson Racing Formula E Team website home page design, creative design by The Seen
Drayson Racing Formula E Team logo design, creative design by The Seen
14/01/13

Drayson Racing Technologies LLP (DRT), the pioneering low-carbon motorsport R&D business, announced at the MIA - Low Carbon Racing Conference 2013 that the Drayson Racing Formula E Team is the first Official Team Entrant in the new global FIA Formula E Championship.

We had great pleasure in developing the team's new branding including new team website.

 

We have been working closely with Lord Drayson and his team developing and managing their brands since 2007.

 

The Oxfordshire, UK-based outfit is the first team to commit to the zero-emissions series and will run in the inaugural season of the Championship in 2014, featuring cars racing on city street circuits powered exclusively by renewable electric energy. Drayson will field a two driver attack and is already talking to a number of the world's leading racing drivers about seats with the team.

 

Details about the brand rationale and key imagery will be appearing on our website soon, so keep your eyes peeled.

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